
3
In my opinion, people in general still have a positive attitude towards reading books. We
grow up with books as we get information, educate ourselves or entertain ourselves by
reading books. It is something that nothing could replace completely. Although people
start to shift their focus to other media like internet, e-reader or something else, the
elder generation would have the will to read and the younger generation would be
taught to read by their parents. Reading books is such an activity that we could pass it
on and on, as long as we have books and would like to share knowledge and stories.
Adult
A research about reading and buying habits from Book Marketing Ltd (BML) and Arts
Council England in 2005 indicated that there are a third of adults interviewed that claim
that they don’t really read books recently at all. But three out of four had enjoyed
reading books sometime earlier in their lives, when they were children or adult
4
.The
reason for those non-readers who had read books for pleasure to stop reading is mostly
because they are too occupied with work, children and social life. Besides, prefer doing
something more relaxing is one main reason as well. The research also indicated that
most people interviewed were positive towards reading and many could foresee
themselves reading in the future
5
. They would like to start reading again or read more,
if they have more leisure time or enjoy reading more. Furthermore, a lot of people
agreed that reading benefit people’s life as it is a good way of gaining new
knowledge/perspectives and an enjoyable way of relaxing.
6
This makes it believable
that current readers will keep on reading and non-readers would like to pick up books
again.
Young people
Most young people’s attitudes towards reading are generally positive, found in the
research conducted by Mori in 2003. The result is based on 914 self-completion
questionnaires completed by 11-18 year olds across England and Wales
7
. The majority
of young people find reading is not only an enjoyable activity but also an educational
approach. Young people try new hobbies and learn new things by reading books. They
are more aware of their working preference and understand different peoples and
cultures better, etc. Although 43% of respondents agreed that the internet and
computers will have replaced the printed media in a near future, 83% of them read
books in their spare time
8
. They will want to read if it is recommended by their friends,
teachers and parents, as well as having more free time.
9
Other media, like TV and film
trigger them to read in some occasion.
Another research held by National Literacy Trust in 2005 suggests that young people’s
reading is rich and diverse. 1512 pupils aged from 5 to 17 from three primary, one
middle and two secondary schools in England participated. They have very positive
4
BML, Expanding the Book Market: A study of reading and buying habits in GB, 2005,p33
5
BML, Expanding the Book Market: A study of reading and buying habits in GB, ,2005,p35
6
BML, Expanding the Book Market: A study of reading and buying habits in GB, 2005,p37
7
The Nestlé Family Monitor, Young people’s attitudes towards reading, No.17, November 2003,p22
8
The Nestlé Family Monitor, Young people’s attitudes towards reading, No.17, November 2003,p7
9
The Nestlé Family Monitor, Young people’s attitudes towards reading, No.17, November 2003,p13
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